Website Design in Utrecht for Service Firms, Consultancies and Local Businesses

Nobody buys an interim manager, a compliance consultant or a leadership programme from a homepage slogan. They read, compare and shortlist, often over several visits, before they contact anyone. The website's job is to make that shortlist easy: show the people, show the thinking, and remove doubt about how an engagement works.

For consultancies and professional service firms we usually build the site around the questions a careful buyer asks, rather than around an org chart.

Utrecht Science Park, the campus on the east side of the city formerly known as De Uithof, describes itself as the largest science park in the Netherlands, with around 30,000 people working there and life-science companies such as Genmab and Merus among its residents. Start-ups that grow out of the university or the hospitals face a particular website problem: the science is complex, the audiences are investors, partners, regulators and future employees, and almost all of them read in English.

For these companies we keep the science accurate but readable, separate investor and partner information from recruitment, and make sure claims about research or products stay within what you can substantiate. Medical and pharmaceutical claims in particular need review by your own regulatory specialists before publication.

Article 11.7a of the Telecommunicatiewet, the Dutch implementation of the European ePrivacy rules, requires consent before tracking cookies are placed. Analytics that have very little impact on privacy may fall under an exemption, but only when they are configured in a privacy-friendly way, so check your setup rather than assuming. In April 2025 the Autoriteit Persoonsgegevens began sending warning letters to websites that place cookies without valid consent, using automated monitoring of around 10,000 Dutch sites, and gives them three months to fix the problem before fines become possible.

The points the regulator has named are practical: no cookies before consent, no pre-ticked boxes, and refusing must be as easy as accepting. The AP also considers cookie walls, which block the site unless the visitor accepts tracking, incompatible with freely given consent. We configure a consent tool that blocks scripts until a choice is made, and keep your privacy statement aligned with the tools you actually use.

Two other details belong on every Dutch business site. Your eight-digit KvK number should be visible, because the Handelsregisterwet requires it on business communications and the KvK applies that to websites. If you sell online or offer services over the internet, include your VAT identification number too. Your accountant can confirm which numbers apply to your legal form.